free merchant leads
Free merchant leads can be acquired.
Some companies produce leads for a cost.
They have databases that have either been built over
time, or they have purchased data or may have acquired public
information and as a result of their efforts to provide information,
desire a charge to share this data.
Even though this is true, there are ways to get the
free merchant leads
The purpose of free merchant leads is to provide an opportunity to interact with
these leads. To acquire a list of names in order to simply to store them would
simply be a situation of absorbing costs for storage without any benefit.
So, those who would be seeking free merchant leads would be doing so for the purpose
of wanting to interact with the prospect list. Again, this is possible in
part. The goal would be to find a marketing company that has factored in the
costs for their database as a fixed cost item.
Let me explain: Fixed costs are costs that don't change. Or, at least
they don't change much. It would be like having a house that you wanted to
rent out to someone. You formulate a fair market value of $ 1,000 per month
for the use of the home. So, this highly aggressive person gets to thinking
that he will rent the house for $ 1,000.00 per month. He asks you if that's
the entire contract. He states that the contract is simply that he is responsible
to pass to you $ 1,000.00 on the first of the month, and he gets the keys to the
house and as long as the money is paid within the time constraints, all things are
He then decides to go to his college buddies and says, if 10 of them want to share
the place, they'll be responsible for $ 100.00 a piece. If he could get 20
guys interested, he'd charge them $ 50.00 a piece. You can see how a fixed
cost model LOWERS the cost factor when there are more participants. This is
why it is possible that you can almost get free merchant leads from a marketing
company. They may have already received enough funds for that list that was
constructed and it isn't a high priority for them to continue to recover the cost
because it may already have been paid for.
Furthermore, this should also make you think in other directions as well.
What if the college student above decided to charge 20 people $ 500.00 per month?
He would have a $ 1,000.00 amount due and he would collect $ 10,000 per month!
When executing a telemarketing plan and you want to integrate a merchant lead list,
try to find a company who is interested in having you succeed. The illustration
above can demonstrate how a company can have assets that are already paid for and
are charging an unreasonable margin for their product/services. If you go
to a third party for these services, look for different options for these services
to find the one that makes most sense for you.